The program aims to equip junior and middle managers with the competence required to implement their organizations’ strategies. It is aimed at developing the skills of junior and middle managers in the different fields of management to ensure managers do not perform their own management functions in isolation. The course will address skills in the fields of general management (including developing basic business plans and a basic business model), economics, people management, financial management, and marketing.Learn More
In this course, participants will systematically learn fundamental techniques to acquire, manage, and harness marketing data. Participants will gain hands-on experience with marketing analytics techniques and software tools to analyze customer and market data, develop marketing strategies, and allocate resources.Learn More
This course deals with the complexity created by the challenge of balancing profitability of organizations with the environmental cost thereof. Participants will be exposed to contemporary leadership challenges as they attempt to find the floating optimal equilibrium between profit and planet. The course looks at sustainability issues from the perspectives of people, profit and planet.Learn More
3-Day Course | 12 - 14 September 2022 | Face-to-face learning | Abu Dhabi | AED 3,675 (incl. VAT)
The purpose of this course is to inform future financial (or business) analysts, general (or portfolio) managers, consultants, and advisors of the psychological processes and biases underlying the decisions made by customers, competitors, colleagues, and themselves, with an emphasis on how to incorporate such insights into marketing and business strategies.
2-Day Course | 26 - 27 September 2022 | Face-to-face learning | Abu Dhabi | AED 2,205 (incl. VAT)
This course focuses on the specific leadership skills necessary to ensure successful operationalization of strategy in driving implementation through leading people. It will deal with issues such as leadership competencies, developing a personal development plan and implementing strategies.
3-Day Course | 24 - 26 October 2022 | Face-to-face learning | AED 3,675 (incl. VAT)
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